Baloise

Modernizing Insurance Services Through Digital Innovation

Background

Baloise is one of the largest insurance providers in Belgium, offering prevention, pension, assistance, and insurance solutions. To streamline operations and create an efficient digital environment for brokers and clients, Baloise focused on optimizing its organization and transitioning to a fully digital ecosystem.

The challenge

Baloise aimed to create the best conditions for independent brokers and clients by enhancing digital capabilities. Key challenges included:

• Optimization of organizational processes to support brokers and clients more effectively.
• Transition to a digital-first model to improve service efficiency and accessibility.
• Bug identification and resolution to ensure a seamless user experience across online services and products.
• Automation of procedures to reduce manual intervention and enhance reliability.

To achieve these goals, Baloise required a structured approach to software development, process automation, and Agile transformation.

Why Wildstream?

Baloise selected Wildstream for its expertise in digital transformation, automation, and Agile methodologies. Wildstream’s ability to provide a scalable, secure, and user-friendly insurance platform made it the ideal partner for long-term digital optimization.

The solution

Wildstream designed and implemented a strategic transformation plan:

• Developed insurance-specific software – Built digital tools that streamline brokerage activities and simplify client interactions.
• Digitized insurance services – Integrated technology into Baloise’s processes and product offerings.
• Conducted a Gap Analysis – Created a structured framework that ensures alignment with business needs and keeps stakeholders informed.
• Acted as IT advisors – Provided guidance to facilitate Agile transformation across Baloise’s operations.
• Implemented automation – Optimized processes to reduce errors, increase efficiency, and maintain system reliability.

Results and impact

Through strategic collaboration, Baloise achieved significant improvements in efficiency, user adoption, and service quality:

• Expanded platform adoption – A growing number of brokers and users embraced the digital platform.
• Developed the ‘Decenale’ application – A widely used tool that enables brokers to create offers and policies efficiently.
• Enhanced customer experience – Simplified and secured online insurance processes.
• Improved policy comparison tools – Empowered users to compare insurance options quickly and make informed decisions.
• Optimized website functionality – Increased transparency, usability, and security.
• Boosted brand awareness – Strengthened Baloise’s position in the digital insurance landscape.
• Provided brokers with a competitive edge – Enabled brokers to access and manage leads more effectively.